Six Ways to Appeal to Millennial Renters

Millennial RentersThe millennial generation’s comfort with home ownership is precarious. It’s a generation raised during times of great economic recession and the collapse of the housing market. Having seen how their parents and our nation were affected, they hesitate to jump into home ownership. This means the pool of prospective tenants is highly weighted with millennials. They appreciate the affordability, flexibility, and proximity that renting can offer, but they have high expectations, and it makes sense to appeal to their needs. Here’s how to take advantage…
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The Lost Art of the Mix Tape

Cassette PlayerIn this age of digital music and immediate gratification, our children are missing out on the opportunity to create and share music with their friends on the most personal of levels.  Sure, they can share a digital file in point two seconds and there’s a real benefit to that but a mix tape takes time, thought & dedication.

I think we can all remember lying on the floor of our room, WAITING for that song to come on the radio, fingers on the play and record button anticipating that fist note.  Making every effort not to record the DJ intro.  You had to get that clean recording (but you rarely did).  Fun Fact:  To this day I still hear the DJ saying “The Eaaaaaagle ninety three seven” every time I hear Stairway to Heaven.  My own poorly edited mix tape is to thank for that. 

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